Throwing his FNO event meant pausing last-minute preparations for Siriano’s ninth Mercedes-Benz Fashion Week runway show this Saturday. As the only winner in Project Runway history with a self-titled storefront in NYC, he celebrated with Heidi Klum, Girls actress Allison Williams and stylist and reality star Brad Goreski, among others. Siriano and his team hosted FNO just after celebrating the store’s official opening the night before. VIDEO: Taylor Swift, Justin Bieber Promote 2012 Fashion’s Night Out “I really wanted people –anybody - to be able to come and shop.” “Tonight is really about the fans, which is really cool,” said Siriano.
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Siriano’s design team doubled as sales assistants for the evening, and the store manager rang up purchases of apparel, accessories and Siriano’s book Fierce Style: How to Be Your Most Fabulous Self on an iPad with the Square app. His boyfriend, DJ Brad Walsh, updated the brand’s social media platforms while mixing music and sipping on Moet. However, Siriano approached the evening by casually advertising the event on Twitter and greeting guests at the door himself. Last night, fashionistas had their pick of luxurious makeovers and pillow fights at Alice + Olivia and performances by Cindy Lauper at Manolo Blahnik, Vanessa Carlton at Saks Fifth Avenue and Questlove at The Hoodie Shop.
Originated by Vogue editrix Anna Wintour as a local economic stimulus to shop, FNO has evolved into an international celebration of the fashion industry - often complete with complimentary champagne and discounts on designer brands.
STORY: “Project Runway”: Jennifer Hudson Serves as Finale Guest Judge “I was very nervous that people wouldn’t really come!” “It’s so cool to be in my own space for Fashion’s Night Out,” Siriano told The Hollywood Reporter, who has represented his Payless collaboration at FNO for the past three years. But many Project Runway fans ventured to NoLita and lined up for the chance to meet Christian Siriano, the eccentric season 4 winner who hosted his first FNO event at his brand new store.
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